Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The critical challenge is to manage tons of products for four different types of notable brands on one big screen. The solution to these challenges is through UI/UX design to deliver interfaces that make technology more natural and enjoyable, bringing cohesion to each brand architecture and product type and establishing a straightforward brand narrative and tone.
The screen navigates attention through interactive motion. It also turns the entire space into a brilliant piece of public art by responding to how the user behaves and responding interactively using the whole screen. It allows audiences to experience fully realised areas where they can encounter large-scale works of art right where they are.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
A liberated digital products wall without restrictions, making numerous products browse accessible in arena corridor to the audience of thousands. That allows users to intuitively and closely view the works that catch their eye from among large quantities of images.
Users can use diverse operating methods to choose their favourite products on the large screen, including product enlargement, stylebooks, video playing, or a 360-degree view to see detailed information.
The solution, without any restrictions regarding location, allowed Disney to convey unlimited creativity put into it. For the first time, the suppliers/guests can directly discover their parent products that were rarely available for display.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
Client: Walt Disney Shanghai
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The venue aims to integrate Disney, Pixar, Star Wars, and Marvel brands to curate an outstanding event experience. The visual was conducted with a determined primary brand colour palette, bringing individual IP to complement the design. The Logo transforms into the pattern motif, with considered placement on both digital and print material in a background. Also, unlike at present, creations generated the product presentation via three primary LED digital walls to contain 1500 products, demonstrating a new immersive product experience to all suppliers/guests.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.
The Kick-Off Meeting event is Disney's most significant annual event in mainland China. Theirs invited all partners, manufacturers, vendors, and supplier guests to participate in Disney's secret business future map. Our primary task was to curate a venue that had never happened before and could bring all guests into a Disney world of immersion.